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'The History of Infomercial Media Buying' It's a very interesting story, if you don't already know it!
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Your Roadmap to Lower Rates!
"How to Successfully Negotiate Media Rates in an e-mail World"
'Get' the Best Media Times at the Lowest Rates!
A Textbook on Strategic Direct Response Media Planning and Buying
This Hands On e-book will tell you How To:
- How to Successfully 'Get' the Best Infomercial, Radio & Newspaper Media Time at The Lowest Rates
- How to Successfully Reduce Cancellations and Revisions while Increasing Your Annual Billing
- 'Get' the Rates You Need to 'Pay-Out' for 13-Week Contracts
- How to Win the Bidding War - Every Time
- How to Secure 1st Right of Refusal for All Your Contracts
- Provides Detailed Scripts to Negotiate the Lowest Rates for Pay-Out
- Step by Step Guide for Strategic Media Planning and Buying
- The 12 Concepts for Successful Station Negotiating
- How to Be Pro-Active with Each Station vs. Reactive
- Your Personal Consulting Guide for Successful Negotiating
Contact Us for a Free Consultation, Media Rates, or Media Proposal info@greatmediabuyer.com (904) 683-2322 Site Map
About the Author"How to Negotiate in an E-mail World" is written by Gabriella Donivan, a pioneer in the Infomercial Industry. Her claim to fame is "the Lowest Rates". Having consistently competed against the largest agencies in the industry, in 24 years, No one has ever beat her ROI in Any campaign. Gabriella Donivan knows how to deliver the highest bottom line profits, every time!
She is the foremost Media Buying Teacher in the industry. She has taught In-House training to some of the largest companies in the industry, started the first Infomercial Media Buying School, and taught two industry wide Negotiation Seminars, to rave reviews.
In addition to Infomercial Media Buying, she excels in Seminar Event Media Buying, Remnant Newspaper Media Buying, Radio, Campaign Management, Campaign Auditing and Consulting to maximize ROI.
Despite economic times, media buying remains a seller's market. We live in an e-mail world, where real negotiation doesn't stand a chance. To substantially reduce our rates, we need every negotiating advantage possible!
This e-book "How to Negotiate in an E-Mail World", begins with the history of the Infomercial Industry... Leading into how: as buyers, we lost our power to the stations via the Bidding Wars... and How... We can take our power back... by getting back to the basics... with some good ole' fashion Phone Negotiating... based on thorough media planning and savvy negotiating techniques... guaranteed to build Win/Win Relationships... that will Lower Your Rates... and ensure DR Advertisers, the Success They Deserve!
