Would you like to have your own EXPERT Media Director?
25 years Experience, With Out the Cost?

At Sun Coast Media, we manage your TV Campaign working only from media commissions. There are no extra or hidden fees.

We Manage Your Money Like it is Our Own!
Daily Monitoring and Daily Budget Re-distribution
Guarantees Increased ROI!

Did you know: Pricing for Direct Response TV Spots is completely different than pricing for Branding Spots or what we call in the industry, 'Traditional Spots'.

Traditional Advertisers were around a long time before us Direct Response Advertisers came onto the scene. Direct Response advertisers need and want each and every spot they purchase, to bring in a profit against the advertising costs.

Traditional advertisers are essentially seeking branding, and have a set budget they allocate for spending each quarter. They do not measure response per spot... instead they measure ad effectiveness by quarterly sales reports.

What does this mean to you, as a Direct Response Marketer? It means Traditional Advertisers pay a lot more than we do for their TV Time, so of course, they get first dibs. Essentially, we get the leftovers. But our leftovers are still pretty tasty cuz' the price is right.

At Sun Coast Media, we excel at managing and streamlining multiple agencies - insuring - that you receive the best available time for your show, at the lowest rate possible. The entire goal, is to find the 'time' that pays out best for your commercial at the right price!

We see every service provider in your campaign as an important part of the whole. Daily management of All service providers is a part of our campaign management. We work daily with your campaign vendors as an integral
part of your daily media success.

Like the stock market: Once your buy is placed, a Daily analysis of your performance is evaluated, and your budget is redistributed to what is making you money.

For TV Spots
Campaign Management
     March 2010 Newsletter

Tips to Lower Your Rates
in the Downturn

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What kind of Media Results Should I expect in 1st Quarter?
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